I-WhatsApp Business iyithuluzi elibalulekile lamabhizinisi afuna ukuthuthukisa isevisi yamakhasimende futhi aphathe izingxoxo eziningi ngempumelelo. Nokho, lapho abathintwayo nezingxoxo zanda, kungaba nzima ukulandelela ngakunye. Ukuxazulula lokhu, isicelo kuhlanganisa isici esiwusizo kakhulu: amalebula.
Amalebula ku-WhatsApp Business avumela hlukanisa futhi uhlele amakhasimende ngokusekelwe esimweni sabo ngaphakathi kwenqubo yokuthenga, ukwenza kube lula ukuhlukaniswa nokuqapha kwengxoxo ngayinye. Uma ufuna ukwazi ukuthi ungathola kanjani okuningi kulesi sici, qhubeka ufunda.
Ayini amalebula futhi ayini ku-WhatsApp Business?
Amalebula ku-WhatsApp Business ayithuluzi elikuvumela ukuthi uhlukanise izingxoxo namakhasimende ngokwezigaba, akusize uzihlele ngokwesimo sawo enqubweni yokuthenga noma uhlobo lobudlelwano bawo nenkampani. I-WhatsApp inikeza okunye amathegi azenzakalelayo, kodwa futhi ikuvumela ukuthi udale kufika ku Amalebula aqondene nawe angama-20.
Phakathi kwezinzuzo zayo eziyinhloko kukhona:
- Inhlangano enkulu: Benza lula ukuhlukaniswa kwamakhasimende nezingxoxo.
- Ukulandelela okusebenzayo okwengeziwe: Zikuvumela ukuthi wazi ukuthi iklayenti ngalinye likusiphi isigaba senqubo.
- Ukunakwa okusheshayo nokwenza kube ngokwakho: Basiza ukuphendula ngokunembe ngokwezidingo zomsebenzisi.
- Ukulungiselela isikhathi: Benza kube lula ukuphatha izingxoxo eziningi ngaphandle kokulahlekelwa imininingwane.
Ungawakha kanjani amalebula ku-WhatsApp Business
I-WhatsApp Business inikeza amalebula azenzakalelayo, kodwa kungcono kakhulu ukuwenza ngokwezifiso ngokwezidingo zakho. izidingo zebhizinisi ngalinye. Ukuze udale ilebula entsha, landela lezi zinyathelo:
- Vula Ibhizinisi le-WhatsApp bese uye kokuthi “Amathuluzi Ebhizinisi.”
- Khetha inketho ethi "Amalebula"..
- Chofoza okuthi “Engeza ilebula entsha”.
- Faka igama lelebula yakho bese ulondoloza izinguquko zakho.
Ngale nqubo, uzokwazi ukujwayela ukuphathwa kwamakhasimende ku-dynamics yenkampani yakho kanye ngcono ukuxhumana nabo
Ungawabela kanjani amalebula ku-WhatsApp Business
Uma usuwadalile amalebula akho, isinyathelo esilandelayo ukuwasebenzisa ukuze uhlukanise izingxoxo noxhumana nabo ngokwezigaba. Ukuze wenze lokhu, landela lezi zinyathelo:
- Vula ingxoxo yekhasimende ofuna ukulebula.
- Thepha amachashazi amathathu ekhoneni eliphezulu kwesokudla bese ukhetha okuthi “Maka ingxoxo.”
- Khetha ilebula ofuna ukuyabela noma udale entsha.
- Londoloza izinguquko futhi ingxoxo izohlukaniswa.
Kungenzeka futhi ukwabela amalebula izingxoxo eziningi ngesikhathi esisodwa ngokuwakhetha ohlwini lwezingxoxo nokusebenzisa ilebula oyifunayo.
Ungawaphatha kanjani futhi uwahlele kanjani amalebula ku-WhatsApp Business
Ngokuhamba kwesikhathi, ungase udinge ukushintsha noma ukususa amalebula ukuze ugcine inhlangano yakho inolwazi lwakamuva. Ukuze uzihlele noma uzisuse, landela lezi zinyathelo:
- Iya kokuthi “Amathuluzi Ebhizinisi” bese ufinyelela esigabeni esithi “Amalebula”.
- Khetha ilebula ofuna ukuyishintsha.
- Chofoza "Hlela" ukuze shintsha igama noma umbala wakho.
- Uma ufuna ukuyisusa, khetha inketho ethi "Susa ilebula".
Ngale ndlela, ungagcina amalebula akho kuvuselelwe futhi ihlelwe ngokwezidingo zebhizinisi lakho.
Amasu okuhlela amaklayenti ngamalebula
Ukuze usebenzise lesi sici ngokugcwele, kuwumbono omuhle ukudala amathegi abalulekile enza ukuphathwa kwamakhasimende kube lula. Eminye imibono ihlanganisa:
- Ngesimo se-oda: I-oda elilindile, Liyaqhubeka, Lithunyelwe, Lilethiwe.
- Ngohlobo lweklayenti: Ikhasimende Elisha, Ikhasimende Elivamile, i-VIP.
- Ngokwezinga lentshisekelo: Ukuhola, Ukulandelela, Oxhumana Naye Olahlekile.
- Okwenyuso: Isaphulelo Esikhethekile, Ukunikezwa Okunomkhawulo, Umkhankaso Osebenzayo.
Lokhu kuhlukaniswa kuzokwenza kube lula ukuxhumana namakhasimende futhi izovumela ukuthumela imilayezo eyengeziwe yomuntu siqu ngakunye.
Izinzuzo zokuhlanganisa omaka ne-CRM
Ngenkathi Ibhizinisi le-WhatsApp linikeza ukusebenza okuhle kakhulu okunamalebula, ukulihlanganisa ne-CRM ekhethekile kungathuthukisa ukuphathwa kwamakhasimende. Ezinye izinzuzo zokuhlanganisa i-WhatsApp ne-CRM zifaka:
- Ukulandelela okuzenzakalelayo: Ikuvumela ukuthi uhlele izimpendulo nemilayezo ngokusekelwe kulebula eyabelwe.
- ukufakwa phakathi kwedatha: Hlanganisa i-WhatsApp nezinye iziteshi zokuxhumana zibe inkundla eyodwa.
- Ukuqapha izingxoxo: Isiza ukuhlaziya ukusebenza kwethimba lokuthengisa.
- Ukwenza ngokwezifiso okukhulu: Ivumela ukulandelela okuningiliziwe kwamakhasimende ngokuhamba kwesikhathi.
Uma ibhizinisi lakho liphethe umthamo omkhulu wokusebenzelana kwansuku zonke, ukucabangela ukuhlanganiswa kwe-CRM kungaba inketho enhle kakhulu kuwe. nokuphatha kahle.
Amalebula ku-WhatsApp Business ayithuluzi elibalulekile lanoma yiliphi ibhizinisi elifuna ukuthuthukisa inhlangano yezingxoxo kanye nenkonzo yamakhasimende. Zikuvumela ukuthi uhlukanise izingxoxo ngezigaba, uhlukanise amakhasimende, futhi ulandelele ingxoxo ngayinye kahle kakhulu. Ukwengeza, ngokuzihlanganisa ne-CRM, izinqubo zingenziwa ngokuzenzakalelayo futhi ukuthengisa kwenziwe kahle.
Ngesu elihle le-hashtag, ibhizinisi lakho lingaphatha izingxoxo zalo ngempumelelo kakhudlwana futhi linikeze isevisi engcono kumakhasimende.
